During the First World War the American government needed to increase military spending but the war was too unpopular. To sway public opinion the government employed thousands of people with one goal; to get the population to support war effort.  Modern advertising was born.

When the war was won these propagandists found themselves unemployed, so they used their new found skills and created an industry helping private companies sell products. The advertising principles they pioneered still underpin every successful advertising campaign.

Knowing and implementing the basic principles is the difference between being on social media and utilising social media.

While we won’t give away all the secrets we will give you tid bits and tips to help you improve your marketing return on investment.

One of the most common mistakes I see is posts not being personal.  For example lets say you’re making a post about a café you’ve just had lunch at.  Which of these is more personal?

  1. “Jillie’s Café has the most fantastic sandwiches”
  2. “I just had the most fantastic sandwich at Jillie’s Café”

If you want your posts to resonate with your audience you have to use personal experience.  This is true whether you’re discussing sandwiches or chainsaws.

So how do you do this if you’re trying to sell a product or service?   You can’t, no one will believe you when you say “Buy my product, I use it, it’s the best”.  You need to get quotes (personal experience quotes) from your clients.  Scan your Facebook reviews, Trip Advisor, Ratemyagent or whatever your industry review system is to find the gems.  These quotes are a great way to personalise your product or service. Add a call to action and you’ve the basis of a great advertising campaign.

If you’ve enjoyed this and found it useful, please tag a friend who runs their own Southwest business, invite them to like this page so they can get the benefit too.  We want to keep this audience small and consisting of South West owner operators, realestate agents and the like.

And don’t forget if need help implementing your Social Media we are just a phone call away.  Michael Reilly  0437 271 113

 

 

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  25. Hey. Soon your hosting account and your domain jettysocial.com.au will be blocked forever, and you will receive tens of thousands of negative feedback from angry people.

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    + Thousands of angry complaints from angry people will come to your mail and messengers for sending you a lot of spam
    + complete destruction of your reputation and loss of clients forever
    + for a full recovery from the damage you need tens of thousands of dollars

    All of the above will result in blocking your domain and hosting account for life. The price of your peace of mind is 0.5 BTC.

    Do you want this?

    If you do not want the above problems, then before June 1, 2019, you need to send me 0.5 BTC to my Bitcoin wallet: 19ckouUP2E22aJR5BPFdf7jP2oNXR3bezL

    How do I do all this to get this result:
    1. I will send messages to 33 000 000 sites with contact forms with offensive messages with the address of your site, that is, in this situation, you and the spammer and insult people.
    And everyone will not care that it is not you.
    2. I’ll send messages to 19,000,000 email addresses and very intrusive advertisements for making money and offer a free iPhone with your website address jettysocial.com.au and your contact details.
    And then send out abusive messages with the address of your site.
    3. I will do aggressive spam on blogs, forums and other sites (in my database there are 35 978 370 sites and 315 900 sites from which you will definitely get a huge amount of abuse) of your site jettysocial.com.au.
    After such spam, the spamhouse will turn its attention on you and after several abuses your host will be forced to block your account for life.
    Your domain registrar will also block your domain permanently.

    All of the above will result in blocking your domain and hosting account for life.
    If you do not want to receive thousands of complaints from users and your hosting provider, then pay before June 1, 2019.
    The price of your peace of mind is 0.5 BTC.
    Otherwise, I will send your site through tens of millions of sites that will lead to the blocking of your site for life and you will lose everything and your reputation as well.
    But get a reputation as a malicious spammer.

    My bitcoin wallet:19ckouUP2E22aJR5BPFdf7jP2oNXR3bezL

  26. Hey. Soon your hosting account and your domain jettysocial.com.au will be blocked forever, and you will receive tens of thousands of negative feedback from angry people.

    Pay me 0.5 BTC until June 1, 2019.
    Otherwise, you will get the reputation of a malicious spammer, your site jettysocial.com.au will be blocked for life and you will be sued for insulting believers. I guarantee this to you.

    My bitcoin wallet:19ckouUP2E22aJR5BPFdf7jP2oNXR3bezL

    Here is a list of what you get if you don’t follow my requirements:
    + abuse spamhouse for aggressive web spam
    + tens of thousands of negative reviews about you and your website from angry people for aggressive web and email spam
    + lifetime blocking of your hosting account for aggressive web and email spam
    + lifetime blocking of your domain for aggressive web and email spam
    + Thousands of angry complaints from angry people will come to your mail and messengers for sending you a lot of spam
    + complete destruction of your reputation and loss of clients forever
    + for a full recovery from the damage you need tens of thousands of dollars

    All of the above will result in blocking your domain and hosting account for life. The price of your peace of mind is 0.5 BTC.

    Do you want this?

    If you do not want the above problems, then before June 1, 2019, you need to send me 0.5 BTC to my Bitcoin wallet: 19ckouUP2E22aJR5BPFdf7jP2oNXR3bezL

    How do I do all this to get this result:
    1. I will send messages to 33 000 000 sites with contact forms with offensive messages with the address of your site, that is, in this situation, you and the spammer and insult people.
    And everyone will not care that it is not you.
    2. I’ll send messages to 19,000,000 email addresses and very intrusive advertisements for making money and offer a free iPhone with your website address jettysocial.com.au and your contact details.
    And then send out abusive messages with the address of your site.
    3. I will do aggressive spam on blogs, forums and other sites (in my database there are 35 978 370 sites and 315 900 sites from which you will definitely get a huge amount of abuse) of your site jettysocial.com.au.
    After such spam, the spamhouse will turn its attention on you and after several abuses your host will be forced to block your account for life.
    Your domain registrar will also block your domain permanently.

    All of the above will result in blocking your domain and hosting account for life.
    If you do not want to receive thousands of complaints from users and your hosting provider, then pay before June 1, 2019.
    The price of your peace of mind is 0.5 BTC.
    Otherwise, I will send your site through tens of millions of sites that will lead to the blocking of your site for life and you will lose everything and your reputation as well.
    But get a reputation as a malicious spammer.

    My bitcoin wallet:19ckouUP2E22aJR5BPFdf7jP2oNXR3bezL

  27. Hello there! I know this is kind of off topic but I was wondering which blog platform are you using for
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